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You are here: Home / The CRAFT Formula Guide

The CRAFT Formula Guide

USC RA Navigator Guide

The CRAFT Formula Guide

Use five simple details to help the USC Research Administration Navigator understand your situation and provide a response you can use.

Explore the Formula ↓ Back to Write Better Prompts →
CRAFT Overview Explore Each Element Complete Example Quick Reference

The Formula at a Glance

Five Details That Improve the Answer

You do not need every detail for every question. Include the elements that help explain your situation and the response you need.

C

Context

Who you are and the situation you are working through.

R

Research Activity

Where you are in the sponsored-project lifecycle.

A

Ask

The explanation, comparison, or action you need.

F

Format

How the response should be organized.

T

Target

Who will read or use the response.

Quick start: Describe your role and activity, state what you need, and request a checklist. That is often enough to turn a broad question into useful next steps.

Explore Each Element

Build the Prompt One Detail at a Time

Open an element to see what to include and how it strengthens a research administration question.

C Context Start with your situation +

Tell the Navigator who you are and what you are working on. Even one sentence can make the answer more relevant.

Helpful context may include Your role or experience level Sponsor or funding mechanism Project or award type Important compliance considerations
Broad prompt
“How do I submit an NIH proposal?”
With context
“I am a new Principal Investigator preparing my first NIH R01 proposal at USC. How do I begin?”
Why it helps: The Navigator no longer has to guess your role, sponsor, experience level, or proposal type.
R Research Activity Describe what you are trying to do +

Identify where you are in the research lifecycle. The correct next step may depend on whether you are planning, routing, managing, reporting, or closing out.

Examples of research activities Preparing or routing a proposal Developing a budget Managing an active award Preparing a report or closeout
Without the activity
“What do I need for my NIH proposal?”
With the activity
“I am preparing an NIH R01 for internal routing and sponsor submission. What should be completed before routing?”
Why it helps: The Navigator can focus on the requirements and dependencies for the correct lifecycle stage.
A Ask Clearly state what you need +

Tell the Navigator what you want it to explain, compare, identify, organize, or draft.

Useful requests include Explain a process Identify approvals or next steps Compare requirements Create a checklist or draft
General question
“How do I submit my proposal?”
Clear request
“Explain the proposal-routing process, identify required reviews, and summarize the next administrative steps.”
Why it helps: A clear objective produces a focused response instead of a general overview.
F Format Choose how the answer should be organized +

Request a format that matches the work you need to complete. This can make a response easier to read, share, and apply.

Useful formats include Step-by-step checklist Comparison table Brief summary Professional email or memo
No format requested
“Explain the proposal-routing process.”
With a format
“Present the proposal-routing process as a step-by-step checklist and identify the responsible USC office for each major step.”
Why it helps: The information arrives in a form that supports the task instead of requiring additional reorganization.
T Target Identify who will use the response +

Identify the intended reader or user. The Navigator can adjust the terminology, explanation, tone, and level of detail.

Possible audiences include A new Principal Investigator An experienced Research Administrator Department or school leadership A study team or internal audience
No audience identified
“Create a checklist for proposal submission.”
With a target audience
“Create a proposal-submission checklist for a new Principal Investigator with limited experience at USC.”
Why it helps: The response uses the right terminology and amount of explanation for the people who will use it.

See the Complete Formula

All Five Elements Working Together

The colors below show where each CRAFT element appears in one complete research administration prompt.

Complete CRAFT Prompt

NIH R01 proposal example

I am a new Principal Investigator preparing my first NIH R01 proposal at USC. My project involves human subjects research, and I am preparing the proposal for internal routing and sponsor submission. Please explain the proposal preparation and routing process, identify required institutional reviews, summarize common issues that delay proposals, and recommend the next administrative steps. Present the response as a step-by-step checklist written for a new Principal Investigator.

C · Context R · Research Activity A · Ask F · Format T · Target
Context

Identifies the user, experience level, sponsor, and proposal.

Research Activity

Explains the lifecycle stage and human-subjects consideration.

Ask

States the process, reviews, common delays, and next steps needed.

Format

Requests a checklist that can be followed immediately.

Target

Identifies the audience and appropriate level of explanation.

Quick Reference

Before You Submit Your Prompt

Use this short review when you need a stronger answer without overcomplicating the question.

Describe your role or situation.
Identify the research activity or lifecycle stage.
Clearly state what you want the Navigator to do.
Request a useful response format.
Identify the intended audience when it affects the answer.
Do not include restricted or confidential information.

You Do Not Need a Perfect Prompt

Start with the information you know. You can clarify, simplify, request sources, or ask for next steps after the Navigator responds.

Return to the Main Guide

Build your prompt, choose a follow-up question, and complete the final readiness check.

Write Better Prompts →
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